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The Role of Titanium Dioxide in the Paint and Coatings Industry

Date

18 of July, 2025

Author

PROQUINSA

Reading

15 min

Titanium Dioxide (TiO₂) from Titanos is a high-purity pigment obtained from ilmenite and processed via the chloride or sulfate route, enabling grades with different shades, surface treatments, and performance levels. Its crystalline structure, primarily rutile for industrial applications, offers excellent whiteness, high hiding power, UV stability, and chemical resistance, making it an essential input for paints, coatings, plastics, and technical applications.

Among the main grades available, the following stand out:

  • TITANOS HR-990 (rutile, chloride process): High gloss, high hiding power, good dispersion, and excellent weather resistance; recommended for architectural paints, industrial coatings, inks, plastics, and powder coatings.
  • TITANOS R-900 (rutile, sulfate process): General-purpose pigment with good thermal stability and durability; used in paints, masterbatch, profiles, rubber, and engineering plastics.

Key technical properties

  • High refractive index and opacity.
  • Excellent resistance to UV radiation, moisture, and corrosion.
  • Chemical stability and resistance to discoloration.
  • Good dispersion and adhesion in multiple matrices.
  • Bright and uniform color development.
  • Scratch and abrasion resistance.
  • Favorable environmental profile and suitability for sustainable coatings.

Main applications

  • Architectural and industrial paints.
  • Automotive and transportation.
  • Marine and anti-corrosion coatings.
  • Plastics, masterbatch, and composites.
  • Decoration and interiors.
  • Electronics, technical coatings, and nanotechnology.
  • Surface preservation and protection.

Titanium Dioxide (TiO₂) from Titanos has established itself as a reference pigment thanks to its whiteness, stability, resistance, and adaptability to multiple industries. Its performance in coatings, plastics, and technical applications makes it a strategic input for companies seeking quality, durability, and consistency in their formulations.